Rakesh Roy in

Rakesh Roy

Login to view DISC.
Channel Marketing Manager at JSW Steel
📍 Kolkata, West Bengal, India

Rakesh Roy is a results-driven Channel Marketing Manager at JSW Steel with over 12 years of experience across FMCG, Retail, and Media. He specializes in 360° marketing strategies to drive brand growth and market share, holding an MBA from the Indian Institute of Social Welfare and Business Management. Colleagues describe him as proactive, committed, and resilient.

He demonstrates a strong interest in emerging technologies, having recently completed a course in Generative AI to stay ahead of marketing trends. His professional work often involves large-scale community events, showing a capacity for connecting with local audiences through targeted campaigns.

He played a pivotal role in transforming Emami Frank Ross into an omnichannel pharmacy, converting 20 loss-making stores into profitable outlets.

Read the full overview →
Experience
9 Years
Current Role
Channel Marketing Manager
Job Level
Middle
Location
Kolkata, West Bengal, India
Personality Overview

How Rakesh shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

Login to view personality overview.
Priorities

Topics Rakesh cares about

Channel Marketing
His current role at JSW Steel and past experience at Campari Group are focused on developing trade marketing strategies to drive significant sales and channel growth.
Omnichannel Strategy
He was instrumental in transforming a traditional pharmacy into a multi-platform service, integrating retail with digital channels like WhatsApp, apps, and web to boost customer convenience.
+4 more topics Login to view topics
Career

Work history

4-2025
Channel Marketing Manager
JSW Steel
8-2024 - 1-2025
Regional Customer & Channel Marketing
Campari Group
6-2022 - 7-2024
Deputy Manager: Cluster Marketing
Reliance Retail
4-2021 - 12-2022
Marketing Manager
Emami Frank Ross
1-2016 - 3-2021
Sr. Executive Brand & Activation - ABP Dailies
ABP Group
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2015 - 2017
Master of Business Administration - MBA
Indian Institute of Social Welfare and Business Management
2008 - 2011
Bachelor’s of Commerce (Heramba Chandra College)
Calcutta University, Kolkata
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

Login to view DISC.

Other JSW Steel Employees

Explore more public profiles from related professionals.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to Rakesh. Free, 10 seconds.