Ranjith Kumar Narayanappa

Sharpshooter
DISC Type : CD

Director of Engineering, Customer Growth - Acquisition at Priceline

New York, New York, United States

Overview

Ranjith is a Director of Engineering at Priceline, leading customer growth and acquisition. He has a deep background in marketing technology, having progressed through several roles at the company. He possesses a Bachelor of Technology from Karpagam College of Engineering and is passionate about bridging the gap between marketing and tech.

He is focused on building high-impact engineering teams and is actively expanding his team in the Toronto area. His interests include major technology companies like IBM and Hewlett Packard Enterprise, showing a keen awareness of the broader tech landscape.

He is currently building a new Performance Marketing Platform from the ground up with a team of full-stack engineers.

Personality Overview

Fast But Analytical

Precise But Practical

Thorough Evaluator

They like to move fast and expect the same from others.  They are not always relationship oriented. They respond better to strong and respectful interactions.

Topics They Care About

Marketing Technology
His career progression at Priceline, from Principal Engineer to Director, has been centered around the marketing technology space.
Customer Acquisition
His current title and focus are on leading engineering for Customer Growth and Acquisition, a critical area for business success.
Team Building
He is actively hiring for a Full-Stack Development Manager in Toronto to lead an engineering team, showing a focus on talent and leadership.

Media Appearances

Ranjith has no verified media appearances

Work History

9-2025
Director of Engineering, Customer Growth - Acquisition at Priceline
3-2022 - 8-2025
Director Marketing Technology at Priceline
3-2021 - 3-2022
Principal Software Engineer at Priceline
8-2017 - 4-2018
Frontend Web Developer at Randstad Technologies US
12-2014 - 8-2017
Technology Lead at Cognizant

Education

2007 - 2011
Bachelor of Technology (B.Tech.) from karpagam college of engineering
2005 - 2007
Physics from St. Francis junior college

More Information

Social Presence :

Prographics :

Exp : 11 Location : New York, New York, United States Job Level : Mid-senior Designation : Director of Engineering, Customer Growth - Acquisition at Priceline
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Insights For Selling To Ranjith Kumar

During A Call Or A Meeting

DO's

  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Objectively showcase the impact that your product creates

DONT's

  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Avoid being too verbose
  • Do not hesitate from asking counter questions, just avoid challenging their authority

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ranjith Kumar is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Ranjith Kumar

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Ranjith Kumar move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Ranjith Kumar take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Ranjith Kumar

Personality Compatibility


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