Renata Policicio

Judge
DISC Type : Dc

Global Senior Vice President, Research and Insights, HBO and Streaming at Warner Bros. Discovery

New York, New York, United States

Overview

Renata has no verified overview

Personality Overview

Generally Skeptic

Features Driven

Demanding

They like to act fast and expect others to do the same.  They like to be in a position where they can control the conversation and terms. They respond better to strong and respectful interactions.

Topics They Care About

Renata has no verified topics they care about

Media Appearances

Renata has no verified media appearances

Work History

Global Senior Vice President, Research and Insights, HBO and Streaming at Warner Bros. Discovery
Board of Directors, Women in Analytics at Advertising Research Foundation (ARF)
Vice President, Research and Insights, Global Markets at ESPN
Manager - Senior Director, Research at Turner (Turner Broadcasting System, Inc)
Sales Strategy Coordinator at Microsoft

Education

2004 - 2006
Master of Business Administration - MBA from ESPM
1997 - 2000
B.A. from ESPM

More Information

Social Presence :

Prographics :

Exp : N/A Location : New York, New York, United States Job Level : Leadership Designation : Global Senior Vice President, Research and Insights, HBO and Streaming at Warner Bros. Discovery
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Insights For Selling To Renata

During A Call Or A Meeting

DO's

  • Make sure that you circle back fast on any action items, it wins their trust
  • Speak about competitive differentiation that your product offers
  • Objectively showcase the impact that your product creates

DONT's

  • Do not spend too much time focusing on product tech or features
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Avoid being too verbose

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Renata is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Renata

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Renata move?

  • They can take decisions very fast if you manage to convince them.
  • Can Renata take some risk or not?

  • The risks don’t matter much to them.

You And Renata

Personality Compatibility


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