Richard Crowe

Questioner
DISC Type : c

Head of Marketing Operations and Analytics at Nokia

Dallas-Fort Worth Metroplex, United States

Overview

Richard has no verified overview

Personality Overview

Value Seeker

Not Easily Convinced

Price-Sensitive

They are more likely than others to negotiate on pricing and terms.  They prefer to fully evaluate every situation. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Richard has no verified topics they care about

Media Appearances

Richard has no verified media appearances

Work History

9-2021
Head of Marketing Operations and Analytics at Nokia
12-2021 - 4-2022
Acting Head of Marketing for Cloud and Network Services at Nokia
1-2016 - 9-2021
Head Of Product Marketing at Nokia
2-2009 - 1-2016
Director of Product and Solution Marketing at ALCATEL-LUCENT USA INC.
12-2006 - 1-2009
Senior Manager, Product Management and Marketing at ALCATEL-LUCENT USA INC.

Education

Master's degree from University of Virginia
Bachelor of Applied Science - BASc from Carnegie Mellon University

More Information

Social Presence :

Prographics :

Exp : 35 Location : Dallas-Fort Worth Metroplex, United States Job Level : Mid-senior Designation : Head of Marketing Operations and Analytics at Nokia
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Insights For Selling To Richard

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Tell them that you will come back if you don’t have a good answer for a question
  • Share as much information as possible regarding your product

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Richard is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Richard

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Richard move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Richard take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Richard

Personality Compatibility


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