Robert Balog

Inquirer
DISC Type : cd

Sr. Director, R&D at Thermo Fisher Scientific

Sunnyvale, California, United States

Overview

Robert is an experienced R&D leader at Thermo Fisher Scientific with a background that spans the entire In Vitro Diagnostics (IVD) lifecycle. He holds a PhD in Biomedical Engineering and an MBA from UC Berkeley, combining deep technical knowledge with a strong business development acumen.

He has a passion for innovation, having co-founded BioCeryx, a molecular diagnostics company, with the mission to make next-generation diagnostics universally accessible. His work focuses on bringing cutting-edge medical technologies from the lab to the market to benefit patients.

Unique fact: Robert led the development of a rapid nucleic acid analysis platform at SRI International designed to detect both clinical and biothreat pathogens.

Personality Overview

Upfront

Hard To Convince

ROI Conscious

They care equally about the product and its potential impact.  They don’t always try to control the conversation but neither do they like yielding it fully. They respond well to confident salespeople.

Topics They Care About

In Vitro Diagnostics
His entire career is focused on the IVD spectrum, from research and development through to regulatory approval.
Molecular Diagnostics
He co-founded a molecular diagnostics company (BioCeryx) and is currently hiring engineers to develop new molecular products at Thermo Fisher.
Biotechnology Commercialization
His background combines a PhD and R&D leadership with an MBA and startup CEO experience, showing a focus on bringing scientific innovations to market.

Media Appearances

Robert has no verified media appearances

Work History

5-2021
Sr. Director, R&D at Thermo Fisher Scientific
9-2019 - 5-2021
Director, Clinical Systems Engineering at Thermo Fisher Scientific
1-2017 - 6-2019
Co-Founder and CEO at BioCeryx
1-2012 - 3-2017
Program Director at SRI International
1-2008 - 12-2011
Program Manager at SRI International

Education

PhD from UT Southwestern Medical Center
MBA from University of California, Berkeley, Haas School of Business

More Information

Social Presence :

Prographics :

Exp : 22 Location : Sunnyvale, California, United States Job Level : Senior Designation : Sr. Director, R&D at Thermo Fisher Scientific
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Insights For Selling To Robert

During A Call Or A Meeting

DO's

  • Tell them that you are there to help them create visible impact within their organization
  • Make sure that you you respond to any queries from them quickly
  • Refer to testimonials from others in similar positions

DONT's

  • Don’t expect them to change their mind quickly if they say no once
  • Do not give up if they are not convinced, try again with a different approach
  • Avoid long winding pitches, stay objective

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Robert is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Robert

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Robert move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Robert take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Robert

Personality Compatibility


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