Robert Karel in

Robert Karel

Trailblazer · DISC type DI
Senior Vice President Marketing at Precisely
📍 San Francisco Bay Area, United States

Rob is the Senior Vice President of Marketing at Precisely, an AI-forward B2B marketing executive specializing in go-to-market strategy and value-led storytelling. A graduate of Ithaca College, colleagues describe him as a thoughtful, strategic, and capable leader who excels at building high-performing teams.

Based on his social media activity, Rob is a father who pays close attention to brand interactions and customer experience, both professionally and personally. He is willing to publicly share his perspective on these experiences, especially when they impact his family.

His team at Informatica won the SiriusDecision "Program of the Year" award for their market-leading customer advocacy and engagement program.

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Experience
13 Years
Current Role
Senior Vice President Marketing
Job Level
Leadership
Location
San Francisco Bay Area, United States
Personality Overview

How Robert shows up

Assertive
Charismatic
Friendly But Fast

They do not mind taking risks and can make hard decisions, if necessary. They are charming and have the ability to align others behind their decisions. They respond better to a combination of speed and relationship.

Priorities

Topics Robert cares about

AI Positioning
He frequently writes and speaks on how businesses can move beyond buzzwords to position their AI strategy with credibility and a clear vision.
Go-to-Market Strategy
He founded a consultancy named GTM Perspective and has a proven record of building and scaling go-to-market functions for high-growth B2B tech companies.
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Career

Work history

11-2024
Senior Vice President Marketing
Precisely
1-2023 - 2-2025
Principal
GTM Perspective
8-2021 - 9-2022
Vice President of Product and Segment Marketing
Lattice
10-2020 - 7-2021
Vice President Product Marketing
Okta, Inc.
8-2016 - 8-2020
Vice President Of Strategic Marketing
Informatica
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
BS
Ithaca College
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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