Rocky Zanzonico

Inspirer
DISC Type : id

Senior Account Executive - Strategic Accounts at New Relic

San Clemente, California, United States

Overview

Rocky Zanzonico is a Senior Account Executive at New Relic, specializing in enterprise software and SaaS cloud sales for competitive industries. With an MBA from USC Marshall, he excels at engaging C-level executives and managing complex, high-value sales cycles. Colleagues describe him as a "true sales professional" and "brilliant. "

Based on his education at USC and Pepperdine in Southern California, he likely follows local and collegiate sports. This suggests a possible interest in teams and the vibrant Southern California lifestyle outside of his professional pursuits.

He has a proven history of exceptional performance, with a former manager noting he delivered an "astonishing growth rate" and consistently won large deals in difficult circumstances.

Personality Overview

Charming & Persuasive

Generous

Fast Adopter

They measure a product on its merit but can be influenced by strong testimonials.  They respond well to objective pitches but also attach some value to relationships. They don’t mind taking a stand if they believe in something.

Topics They Care About

Digital Observability
His current role at New Relic is centered on using a unified data platform to connect system performance and digital health to business success for his clients.
Enterprise Security
Based on his posts and time at Splunk, he is focused on SIEM, SOC workflows, and helping organizations prevent major security, infrastructure, and application incidents.
Strategic Account Sales
His career at IBM, Oracle, and Splunk demonstrates deep expertise in managing big-ticket, complex sales with C-level decision makers over extended cycles.

Media Appearances

Rocky has no verified media appearances

Work History

7-2025
Senior Account Executive - Strategic Accounts at New Relic
4-2022 - 7-2025
Regional Sales Manager at Splunk
7-2018 - 10-2020
Senior Account Executive at Workiva
5-2014 - 6-2018
Senior Software Account Executive at IBM
11-2012 - 5-2014
Senior Account Executive at Oracle

Education

MBA from USC Marshall School of Business
BSM from Pepperdine University

More Information

Social Presence :

Prographics :

Exp : 11 Location : San Clemente, California, United States Job Level : Middle Designation : Senior Account Executive - Strategic Accounts at New Relic
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Insights For Selling To Rocky

During A Call Or A Meeting

DO's

  • Clearly address the competitive aspects
  • Acknowledge their status and position during the conversation
  • Keep your pitch focused on the impact but insert some anecdotes into it

DONT's

  • Don’t be very informal even if they are being so themselves
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t keep repeating the same information, it could make them impatient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rocky is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Rocky

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Rocky move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Rocky take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Rocky

Personality Compatibility


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