Roddie Samuel

Captain
DISC Type : DS

Vice President Sales Asia Pacific at Digital Realty

Sydney, New South Wales, Australia

Overview

Roddie is a sales leader with over 20 years of experience in the IT and telecommunications sectors, currently serving as the Vice President of Sales for the Asia Pacific region at Digital Realty. A graduate of Edinburgh Napier University, he specializes in the Financial Services and MNC markets. People often describe him as talented, well-connected, and professional.

His professional focus is on leveraging technology to drive business growth and foster innovation. He is a key figure in discussions around digital infrastructure, participating in executive interviews on topics like accelerating enterprise innovation and navigating the impact of generative AI on data centers in the APAC region.

He calls himself a "Master Alchemist of Digital Transformation. "

Personality Overview

Output-Driven

Planner & Achiever

Long-Term Thinker

They are very professional in their approach and can weigh multiple perspectives together.  Reading between the lines and seeing beyond your words comes naturally to them. They might take some time to make their mind up but once they do, they don't change it easily.

Topics They Care About

AI Data Centers
He actively posts about adapting data centers for AI, focusing on challenges like power density and the deployment of advanced liquid cooling systems to meet modern demands.
Enterprise Innovation
Participated in an executive interview on "Accelerating Enterprise Innovation, " discussing how to integrate new tech seamlessly into existing enterprise systems to fuel business growth.
Hybrid Cloud Adoption
Promotes environments like the Digital Realty Innovation Lab for validating hybrid cloud deployments and has previously commented on the tremendous growth of hybrid cloud in APAC.

Media Appearances

Roddie has no verified media appearances

Work History

10-2022
Vice President Sales Asia Pacific at Digital Realty
8-2020 - 9-2022
Senior Director of Sales, Australia at Equinix
3-2018 - 8-2020
Senior Sales Director at Equinix
9-2011 - 8-2020
Regional Sales Director at Equinix
8-2009 - 9-2011
Global Account Manager at Verizon Business

Education

1990 - 1994
Bachelor of Science (B.Sc.) from Edinburgh Napier University

More Information

Social Presence :

Prographics :

Exp : 19 Location : Sydney, New South Wales, Australia Job Level : Senior Designation : Vice President Sales Asia Pacific at Digital Realty
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Insights For Selling To Roddie

During A Call Or A Meeting

DO's

  • Use phrases like 'your team deserves', 'best in class' etc.
  • Ask them at the end if they see a strong value prop in your product; expect an honest answer
  • Let them know of potential risks but suggest mitigation methods alongside

DONT's

  • Don't shy away from asking hard questions, but be extra polite
  • Don't go over them unless you are left with no other option
  • Avoid putting conscious effort into relationship-building

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Roddie is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Roddie

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Roddie move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Roddie take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Roddie

Personality Compatibility


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