Roger Sawyer

Energizer
DISC Type : I

Editor: Radio 4 Six o’clock News at BBC News

Greater London, England, United Kingdom

Overview

Roger has no verified overview

Personality Overview

Imaginative

Believer

Full Of Energy

They are not always early adopters but can be pursuaded by leveraging strong relationships.  They are always positive and upbeat, so take their promises with a pinch of salt. Unlike C or D types, they are vocal with their opinions but not so much with their questions.

Topics They Care About

Roger has no verified topics they care about

Media Appearances

Roger has no verified media appearances

Work History

3-2019
Editor: Radio 4 Six o’clock News at BBC News
5-2018
Editor at BBC News
12-2014 - 8-2016
Editor: the World Tonight/Newshour/Witness/World Update/Weekend. Radio 4 and World Service. at BBC News
7-2014 - 12-2014
Editor: Six o'clock News, Radio 4 at BBC News
1-2014 - 7-2014
Deputy Editor: The World Tonight, Radio 4 at BBC News

Education

2009 - 2010
Knight Wallace Fellowship from University of Michigan
1983 - 1986
BA (Hons) from University of Oxford

More Information

Social Presence :

Prographics :

Exp : 15 Location : Greater London, England, United Kingdom Job Level : N/A Designation : Editor: Radio 4 Six o’clock News at BBC News
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Insights For Selling To Roger

During A Call Or A Meeting

DO's

  • Talk anecdotally about the customer experience that your product offers
  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Be friendly and entertaining in your conversation

DONT's

  • Don’t push them to make a decision too fast, let them get comfortable first
  • Don’t assume a yes just because they have not said no
  • Don’t be too formal, focus on building comfort and trust

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Roger is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Roger

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Roger move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Roger take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Roger

Personality Compatibility


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