Rohan Prasher

Commander
DISC Type : D

Senior Director, Marketing – Digital Lead at The Coca-Cola Company

Mumbai, Maharashtra, India

Overview

Rohan Prasher is the Senior Director of Digital for India and Southwest Asia at The Coca-Cola Company, with over 17 years of experience in media, branding, and product management. Before Coca-Cola, he spent a decade at Asian Paints. Colleagues praise him for being agile, insightful, and supportive.

Passionate about education and industry development, Rohan serves as a visiting faculty member and is a Board Advisor to the Indian Influencer Governing Council. He focuses on shaping the future of digital communications and fostering talent, championing collaboration and supporting his teams growth and work-life integration.

He is a distinguished alumnus of the Goa Institute of Management and was named Digital Advertiser of the Year in 2020.

Personality Overview

Impact-Driven

Decisive

Candid & Clear

More than the product, they care about the effectiveness of the product.  They like to act fast and expect others to do the same. They respond well to strong and respectful communication.

Topics They Care About

Digital-First Marketing
He leads digital, CRM, and social media advertising for Coca-Cola, championing a digital-first approach to connect with modern consumers.
Creator Economy
Serves as a Board Advisor to the Indian Influencer Governing Council, focusing on governance, accountability, and trust within the creator ecosystem.
Team Mentorship
He is a visiting faculty member and publicly celebrates his team members' professional and personal milestones, showing a commitment to mentorship and a supportive work culture.

Media Appearances

Rohan has no verified media appearances

Work History

6-2025
Senior Director, Marketing – Digital Lead at The Coca-Cola Company
9-2022 - 7-2025
Director, Media Operation - India and Southwest Asia at The Coca-Cola Company
4-2019 - 9-2022
Media and PR head at Asian Paints
4-2019 - 9-2022
Group Brand Manager at Asian Paints
4-2018 - 3-2019
Brand Manager at Asian Paints

Education

2007 - 2009
Master of Business Administration (M.B.A.) from Goa Institute of Management (GIM)
2004 - 2007
Bachelor's Degree from H.R. College of Commerce & Economics

More Information

Social Presence :

Prographics :

Exp : 17 Location : Mumbai, Maharashtra, India Job Level : Senior Designation : Senior Director, Marketing – Digital Lead at The Coca-Cola Company
URL has been copied!

Insights For Selling To Rohan

During A Call Or A Meeting

DO's

  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Refer to testimonials from well-known industry leaders
  • Objectively showcase the impact that your product creates

DONT's

  • Don’t take too much time in sending them information if they ask for any
  • Do not back off when challenged, respond with a confident, objective answer instead
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rohan is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Rohan

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Rohan move?

  • They can take decisions very fast if you manage to convince them.
  • Can Rohan take some risk or not?

  • The risks don’t matter much to them.

You And Rohan

Personality Compatibility


Other The Coca-Cola Company Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.