Russell Craddock in

Russell Craddock

Collaborator · DISC type is
Regional Director of Sales, Alabama and Pennsylvania at Advance Local
📍 Birmingham, Alabama, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
11 Years
Current Role
Regional Director of Sales, Alabama and Pennsylvania
Job Level
Mid-senior
Location
Birmingham, Alabama, United States
Personality Overview

How Russell shows up

Appreciative
Example Driven
Good Listener

Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are. They are more likely to opt for solutions that are proven in the market. Scenarios where both sides can come out as winners appeal to them greatly.

Priorities

Topics Russell cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

3-2026
Regional Director of Sales, Alabama and Pennsylvania
Advance Local
8-2024
Sales Director
Alabama Media Group
9-2021 - 8-2024
Sales Team Lead
Alabama Media Group
12-2019 - 12-2021
Sr. Account Executive
Alabama Media Group
6-2015 - 12-2019
Account Executive
Alabama Media Group
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2010 - 2014
Bachelor's degree
The University of Alabama
Social presence
in
Behavioral profile

DISC profile (public)

i

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

Other Advance Local Employees

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