Russell Pritchard

Captain
DISC Type : DS

Director, Product Management & Delivery, Product & Planning at Burberry

London Area, United Kingdom

Overview

Russell has no verified overview

Personality Overview

Long-Term Thinker

Planner & Achiever

Consummate Professional

Reading between the lines and seeing beyond your words comes naturally to them.  They are very professional in their approach and can weigh multiple perspectives together. They might take some time to make their mind up but once they do, they don't change it easily.

Topics They Care About

Russell has no verified topics they care about

Media Appearances

Russell has no verified media appearances

Work History

8-2025
Director, Product Management & Delivery, Product & Planning at Burberry
2-2023 - 8-2025
Business Relationship Director, Product (IT) at Burberry
9-2020 - 12-2022
Ecommerce and Operations Director at PERFECT MOMENT
3-2020 - 9-2020
Head of Commercial at YOOX NET-A-PORTER GROUP
3-2020 - 9-2020
Head of Digital Experience at YOOX NET-A-PORTER GROUP

Education

2006 - 2009
Bachelor of Arts (B.A.) from University of Cambridge
2010 - 2011
Master of Arts (M.A.) from King's College London

More Information

Social Presence :

Prographics :

Exp : 12 Location : London Area, United Kingdom Job Level : Mid-senior Designation : Director, Product Management & Delivery, Product & Planning at Burberry
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Insights For Selling To Russell

During A Call Or A Meeting

DO's

  • Focus on the results that your product produces, expect some strategic questions in return
  • Come across as a trustworthy professional and be respectful, they usually know their game
  • Let them know of potential risks but suggest mitigation methods alongside

DONT's

  • Avoid putting conscious effort into relationship-building
  • Don't go over them unless you are left with no other option
  • Don't take their patience for granted, avoid long-winding sermons

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Russell is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Russell

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Russell move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Russell take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Russell

Personality Compatibility


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