Sara Melissa Mustaffa

Wildcard
DISC Type : cis

Client Delivery Associate Director at 2X

Federal Territory of Kuala Lumpur, Malaysia

Overview

Sara Melissa Mustaffa is a Client Delivery Associate Director at 2X with deep experience in social media and digital marketing. A Bentley University graduate, her career includes roles like Social Media Director at Dentsu Creative Malaysia. Colleagues describe her as intelligent, creative, helpful, and highly organized.

While specific personal hobbies are not publicly available, she has expressed professional interest in leading companies such as Accenture and Eli Lilly and Company, suggesting a focus on major corporate strategies and the healthcare sector.

She holds specialized certifications in both Account-Based Go-to-Market (GTM) and Account-Based Measurement and Reporting.

Personality Overview

ROI Driven

Friendly But Slow

Curious But Skeptical

They are often friendly and nice, but can sometimes suprise you with their piercing questions  They typically tend to be late adopters even when they seem friendly and excited about what you have to sell They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions

Topics They Care About

Account-Based Marketing
Demonstrated a strong, recent interest by obtaining certifications in Account-Based Go-to-Market (GTM) and Measurement from Demandbase.
Client Delivery
Her current role as a Client Delivery Associate Director at 2X places a primary focus on successful client outcomes and service.
Social Media Strategy
Has an extensive background leading social media departments, including serving as Social Media Director for Dentsu Creative Malaysia.

Media Appearances

Sara has no verified media appearances

Work History

3-2025
Client Delivery Associate Director at 2X
4-2024 - 12-2024
Social Media Director at Dentsu Creative Malaysia
4-2022 - 4-2024
Senior Social Media Manager at Dentsu Creative Malaysia
7-2021 - 4-2022
Digital Marketing Manager at Dentsu Creative Malaysia
3-2020 - 6-2020
Social Media Manager at Universal Music Malaysia at Universal Music Group

Education

2013 - 2016
Bachelor of Applied Science (B.A.Sc.) from Bentley University
2008 - 2011
High School Diploma from Sri KDU

More Information

Social Presence :

Prographics :

Exp : 6 Location : Federal Territory of Kuala Lumpur, Malaysia Job Level : Mid-senior Designation : Client Delivery Associate Director at 2X
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Insights For Selling To Sara Melissa

During A Call Or A Meeting

DO's

  • Help them understand the risk aspect fully while inspiring confidence
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Focus on immediate action-items rather than the larger goals

DONT's

  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.
  • Don’t overhype the product/pitch, keep it measured
  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sara Melissa is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Sara Melissa

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Sara Melissa move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Sara Melissa take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Sara Melissa

Personality Compatibility


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