Sarah Roberts

Questioner
DISC Type : c

Strategic Innovation Manager at University of Bristol

Bristol, England, United Kingdom

Overview

Sarah has no verified overview

Personality Overview

Cautious & Analytical

Not Easily Convinced

Price-Sensitive

It is quite likely of them to ask for pricing or other concessions.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Sarah has no verified topics they care about

Media Appearances

Sarah has no verified media appearances

Work History

2-2023
Strategic Innovation Manager at University of Bristol
9-2020 - 2-2023
Chemistry Industrial Partnership Manager at University of Bristol
9-2016 - 7-2019
Event organiser and Chair Henleaze Infant School PTA at Henleaze Infant School
2010 - 2012
Marketing Manager at Yum! Brands
8-2008 - 1-2011
Strategic Marketing Manager at Kerry Foods

Education

1999 - 2002
PhD Chemistry from University of Cambridge
1995 - 1999
Chemistry First Class from University of Oxford

More Information

Social Presence :

Prographics :

Exp : 17 Location : Bristol, England, United Kingdom Job Level : Middle Designation : Strategic Innovation Manager at University of Bristol
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Insights For Selling To Sarah

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sarah is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Sarah

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Sarah move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Sarah take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Sarah

Personality Compatibility


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