Sarah Zogby

Evaluator
DISC Type : dsc

Vice President of Communications at American Council on Education

Washington, District of Columbia, United States

Overview

Sarah has no verified overview

Personality Overview

Quality Focused

Thorough Evaluator

Hard To Convince

They are not very likely to become strong advocates of your product or service  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Sarah has no verified topics they care about

Media Appearances

Sarah has no verified media appearances

Work History

8-2025
Vice President of Communications at American Council on Education
9-2020 - 8-2025
Assistant Vice President, Communications and Marketing at American Council on Education
1-2017 - 9-2020
Creative and Editorial Director at American Council on Education
10-2014 - 12-2016
Creative Director at American Council on Education
5-2013 - 9-2014
Manager of Graphic Design at American Council on Education

Education

1994 - 1998
BA from Davidson College
2003 - 2005
MA from University of Baltimore

More Information

Social Presence :

Prographics :

Exp : 27 Location : Washington, District of Columbia, United States Job Level : Senior Designation : Vice President of Communications at American Council on Education
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Insights For Selling To Sarah

During A Call Or A Meeting

DO's

  • Showcase your competitive superiority clearly when possible or address it at the minimum
  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Be prepared for comments or questions that are critical of your product or your claims

DONT's

  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Don’t nudge them to do something by using the logic that others have done the same

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sarah is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Sarah

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Sarah move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Sarah take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Sarah

Personality Compatibility


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