Sasha Romano Lopez

Questioner
DISC Type : c

Director of Marketing - Heineken Portfolio at Molson Coors Beverage Company

Toronto, Ontario, Canada

Overview

Sasha has no verified overview

Personality Overview

Value Seeker

Price-Sensitive

Systematic

It is quite likely of them to ask for pricing or other concessions.  They prefer to do thorough analysis of any situation. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Sasha has no verified topics they care about

Media Appearances

Sasha has no verified media appearances

Work History

1-2025
Director of Marketing - Heineken Portfolio at Molson Coors Beverage Company
1-2024 - 1-2025
Sr. Manager Brand & Innovation, Six Pints (Craft Brands) at Molson Coors Beverage Company
10-2022 - 1-2024
Sr. Manager Partner Brands, Innovation & Commercialization, Seltzer & Flavour at Molson Coors Beverage Company
10-2016 - 9-2017
Manager Operations & Implementation at Flashfood Inc.
3-2014 - 10-2016
Senior Consultant at Carpedia International

Education

2012 - 2013
Masters in International Management from Queen's University
2008 - 2012
Honors Business Administration from Ivey Business School at Western University

More Information

Social Presence :

Prographics :

Exp : 7 Location : Toronto, Ontario, Canada Job Level : Mid-senior Designation : Director of Marketing - Heineken Portfolio at Molson Coors Beverage Company
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Insights For Selling To Sasha

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • Emphasise more on facts and measurable benefits
  • Share as much information as possible regarding your product

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t try to be too friendly or informal with them
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sasha is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Sasha

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Sasha move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Sasha take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Sasha

Personality Compatibility


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