Shir Mushinsky

Critic
DISC Type : C

Senior Content Strategist at Kape Technologies

Tel Aviv District, Israel

Overview

Shir has no verified overview

Personality Overview

Critic

ROI Driven

Precise

They are quite likely to negotiate on pricing or other key terms.  They prefer to analyze logically and value objective facts over emotions. They don’t appreciate bells and whistles unless backed by data.

Topics They Care About

Shir has no verified topics they care about

Media Appearances

Shir has no verified media appearances

Work History

1-2025
Senior Content Strategist at Kape Technologies
8-2022 - 1-2025
Content Strategist at Kape Technologies
2021 - 8-2022
Senior Content Writer at Imprint
2020 - 2021
Account Manager & Content Writer at Imprint
2016 - 2019
Office Manager at eTribez

Education

2012 - 2015
Bachelor's degree from Tel Aviv University
2021 - 2022
Associate's degree from Technion - Israel Institute of Technology

More Information

Social Presence :

Prographics :

Exp : 12 Location : Tel Aviv District, Israel Job Level : Junior Designation : Senior Content Strategist at Kape Technologies
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Insights For Selling To Shir

During A Call Or A Meeting

DO's

  • Don’t forget to mention how you compare to competition on both features and pricing
  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Be formal and objective, they will appreciate it more

DONT's

  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don’t try too hard to build a relationship with them
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Shir is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Shir

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Shir move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Shir take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Shir

Personality Compatibility


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