Sophie Brisbourne-Rhodes

Inquirer
DISC Type : dc

Senior Vice President Marketing at Wuffes

London, England, United Kingdom

Overview

Sophie is the SVP of Marketing at Wuffes, with a career scaling disruptive D2C brands in the food, beverage, and tech sectors across the UK and Australia. An expert in brand transformation and international growth, she previously led marketing at CleanCo and Different Dog. Her colleagues have described her as caring, supportive, and a perfectionist.

Personality Overview

Hard To Convince

Demanding

Upfront

They don’t always try to control the conversation but neither do they like yielding it fully.  They focus on objectivity in a pitch and pay little attention to bells and whistles. They care equally about the product and its potential impact.

Topics They Care About

Disruptive Brands
Her career focuses on scaling challenger brands like CleanCo, Different Dog, and Nexba to disrupt established markets in the beverage and pet food industries.
D2C Growth
She has extensive experience leading marketing for D2C subscription and challenger brands, focusing on aggressive scaling and building strong brand communities.
Baking
Describes herself as being "obsessed with baking" in her professional bio, a passion confirmed by colleagues who call her a "bloody great baker of birthday cakes. "

Media Appearances

Sophie has no verified media appearances

Work History

11-2025
Senior Vice President Marketing at Wuffes
6-2023 - 11-2025
Global Chief Marketing Officer at CleanCo
1-2023 - 6-2023
Brand Marketing Director at Different Dog
3-2020 - 1-2023
Global Marketing & Communications Director at Nexba Pty Ltd
6-2019 - 3-2020
Account Director & Strategy Lead (B2B & B2C) at Sling & Stone

Education

2013 - 2017
Bachelor of Arts (B.A.) from University of Exeter
2011 - 2013
A-Levels from Heart of England Business and Enterprise School

More Information

Social Presence :

Prographics :

Exp : 6 Location : London, England, United Kingdom Job Level : Leadership Designation : Senior Vice President Marketing at Wuffes
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Insights For Selling To Sophie

During A Call Or A Meeting

DO's

  • Make sure that you you respond to any queries from them quickly
  • Refer to testimonials from others in similar positions
  • Get to the point quickly instead of spending too much time on pleasantries

DONT's

  • Don't try too hard to get friendly, let it happen with time
  • Refrain from asking too many questions
  • Avoid long winding pitches, stay objective

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sophie is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Sophie

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Sophie move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Sophie take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Sophie

Personality Compatibility


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