Souraya Ali

Enigma
DISC Type : dic

Head of London Anchor Institutions Programme at Greater London Authority

London, England, United Kingdom

Overview

Souraya has no verified overview

Personality Overview

Friendly Yet Blunt

Challenger

Persuasive & Assertive

They are generally strong communicators and are not easy to convince.  They are likely to ask many questions and look heavily for supporting proof as well as information. They can sound friendly and charming but can quickly change gears to become inquisitive and probing

Topics They Care About

Souraya has no verified topics they care about

Media Appearances

Souraya has no verified media appearances

Work History

9-2022
Head of London Anchor Institutions Programme at Greater London Authority
6-2017 - 8-2022
Senior Advisor to the Deputy Mayor for Planning, Regeneration and Skills at Greater London Authority
1-2016 - 6-2017
Principal Policy Officer at Greater London Authority
1-2013 - 1-2016
Principal Project and Policy Officer at London Councils
8-2012 - 12-2012
Freelance Consultant at Southwark Council

Education

2010 - 2012
Masters of Public Administration from The London School of Economics and Political Science (LSE)
2001 - 2005
First Class Honours from University of Oxford

More Information

Social Presence :

Prographics :

Exp : 16 Location : London, England, United Kingdom Job Level : Mid-senior Designation : Head of London Anchor Institutions Programme at Greater London Authority
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Insights For Selling To Souraya

During A Call Or A Meeting

DO's

  • Let them lead the discussion, create opportunities for them to speak if they are not very forthcoming
  • Use a combination of data as well as stories for your pitch, a ppt might not be necessary
  • Leverage 'negging', or the art of asking negative questions like "you must not be convinced yet..."

DONT's

  • Avoid making offhand commitments, understand the root of their concerns first
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid long presentations and just 'high-level' value proposition, dive into the details

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Souraya is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Souraya

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Souraya move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Souraya take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Souraya

Personality Compatibility


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