Tara Townsend
Inquirer · DISC type cdTara Townsend is a customer experience leader at Progressive Insurance with over a decade of experience using consumer insights and behavior science to deliver growth. With a Master of Science from The Chicago School, she focuses on human-centered design. Colleagues describe her as a strategic, diligent, and reliable leader.
Passionate about understanding human behavior, Tara often seeks inspiration from diverse industries like healthcare and hospitality to enhance customer experiences. She believes in leveraging ethnographic methodologies to uncover user needs and is interested in applying behavioral science to solve real-world problems.
While at AARP, she was part of a select team tasked with the unique challenge of creating a new digital health product for the 35-50 age demographic.
Read the full overview →How Tara shows up
They focus on objectivity in a pitch and pay little attention to bells and whistles. They don’t always try to control the conversation but neither do they like yielding it fully. They can be nudged to make faster decisions by offering what they value.
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Calculativeness (C)
Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.
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