Thaís Cardoso in

Thaís Cardoso

Inquirer · DISC type cd
Agency Lead, Nordics at Pinterest
📍 Greater Stockholm Metropolitan Area, Sweden

Thaís is a seasoned ad tech leader with over a decade of experience driving business development and consultative sales in the Nordics. With a Masters in Media from Stockholm University, she excels at technology adoption and strategic media planning. Colleagues describe her as driven, structured, and professional.

Outside of her core responsibilities, Thaís is a passionate advocate for women in the workplace. She actively shares content and engages in discussions around career evolution for mothers and celebrates the achievements of female leaders, showing a deep commitment to empowering her network.

Unique fact: As the first on-site employee for Taboola in the Nordics, she single-handedly established and grew the companys presence by opening their new office in Stockholm.

Read the full overview →
Experience
12 Years
Current Role
Agency Lead, Nordics
Job Level
Mid-senior
Location
Greater Stockholm Metropolitan Area, Sweden
Personality Overview

How Thaís shows up

Upfront
Judgemental
ROI Conscious

They care equally about the product and its potential impact. They can be nudged to make faster decisions by offering what they value. They respond well to confident salespeople.

Priorities

Topics Thaís cares about

Nordics Market Growth
She has a proven track record of building markets from the ground up, having established Taboola's initial presence in the Nordics and now leading agency relations for Pinterest.
Performance Marketing
She actively promotes new platforms and strategies focused on performance advertising, helping clients tackle challenges like high CPAs and diminishing returns in search and social campaigns.
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Career

Work history

10-2025
Agency Lead, Nordics
Pinterest
1-2023 - 10-2025
Senior Brands & Agencies Partner, Nordics & Netherlands
Taboola
1-2020 - 12-2022
Brands & Agencies Partner, Nordics
Taboola
2-2018 - 1-2020
Senior Audio & Video Media Specialist
Mediabrands Sweden
11-2013 - 2-2018
Broadcast and Online Video Specialist
Dentsu Aegis Network Sweden
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2007 - 2008
Master's degree
Stockholm University
2002 - 2006
Bachelor's degree
Universidade Federal Fluminense
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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