Todd Florance

Collaborator
DISC Type : is

Deputy Head of Digital at Department for Environment, Food and Rural Affairs

London, England, United Kingdom

Overview

Todd has no verified overview

Personality Overview

Consensus Builder

Appreciative

Example Driven

Scenarios where both sides can come out as winners appeal to them greatly.  Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are. They are more likely to opt for solutions that are proven in the market.

Topics They Care About

Todd has no verified topics they care about

Media Appearances

Todd has no verified media appearances

Work History

2-2025
Deputy Head of Digital at Department for Environment, Food and Rural Affairs
5-2022 - 2-2025
Senior Content and Channels Manager at Department for Environment, Food and Rural Affairs
3-2022 - 5-2022
Digital Executive Producer at ITV
11-2018 - 8-2019
Commissioning Executive, Digital at Channel 4
4-2016 - 11-2018
Editor, All 4 at Channel 4

Education

2009 - 2010
Professional Website Development from City St George’s, University of London
1995 - 1998
Bachelor Of Arts from Edith Cowan University

More Information

Social Presence :

Prographics :

Exp : 12 Location : London, England, United Kingdom Job Level : Mid-senior Designation : Deputy Head of Digital at Department for Environment, Food and Rural Affairs
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Insights For Selling To Todd

During A Call Or A Meeting

DO's

  • Use phrases like ‘trust me when’, ‘your team will love’ etc.
  • Take time to make them feel comfortable before getting to the main pitch
  • Show them how they look good by making this decision

DONT's

  • Don’t get into excessive details unless prompted
  • Don’t push them to make decisions very fast, let them take their time
  • Avoid unnecessary confrontation if it arises incidentally

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Todd is

  • Relationships can sway their decisions, followed by the low risk and the presence of good evidence.
  • Will you ever get a clear answer from Todd

  • They are diplomatic when needed and rarely say no directly.

Insights For Deal Planning

    How fast (or slow) will Todd move?

  • Even if they are engaged and friendly, they can take their time to make decisions.
  • Can Todd take some risk or not?

  • They probably won’t put a lot at risk.

You And Todd

Personality Compatibility


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