Tony Roberts
Commander · DISC type DTony Roberts is the Chief Executive Officer of Imagine Cruising, bringing over 25 years of experience in the cruise and travel industry. A Chartered Management Accountant, he has a strong record of delivering commercial results and leading change across functions like marketing, sales, and technology. People describe him as a strategic, confident, and approachable leader.
Outside of his executive career in travel, Tony is the founder and director of a property management company, indicating a personal and professional interest in real estate investment. He has also been actively involved in industry leadership, previously serving as the chair of the CLIA UK & Ireland executive board.
He has a uniquely broad background, having successfully led teams in Finance, IT, Customer Services, and Commercial operations before becoming CEO.
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They respond better to strong and respectful interactions. They are very proud of what they do. They like to be in a position where they can control the conversation and terms.
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Dominance (D)
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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