Uri Steinfeld

Observer
DISC Type : ci

VP of Data Engineering & AI at Warmly,

Raanana, Center District, Israel

Overview

Uri is the VP of Data & Data Engineering at Warmly, which acquired his company, Immagnify, where he was Co-Founder and CEO. He specializes in sales intelligence and using AI to accelerate software development. He earned his BA from Reichman University.

Outside of his primary role, Uri has a keen interest in the food-tech space, having worked as a business development consultant for a vegan cheese company. He also advises startups on building scalable AI infrastructure to support growth and product direction.

Unique Fact: He successfully led his startup through an acquisition and helped 3x the new companys revenue during a significant "tech winter. "

Personality Overview

Value Driven

Assertive

Curious

They are generally strong communicators and are not easy to convince.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are likely to ask many questions and look heavily for supporting information.

Topics They Care About

Startup Acquisitions
He wrote a Medium article detailing the lessons learned from his company Immagnify's acquisition by Warmly, especially during a challenging market.
AI in Development
Showcased how AI can condense the entire software development cycle, from product requirements to production, into just minutes.
Sales Intelligence
His career is focused on providing sales teams with the necessary top-of-funnel data to drive revenue and make converting outreach.

Media Appearances

Uri has no verified media appearances

Work History

3-2025
VP of Data Engineering & AI at Warmly,
11-2023 - 12-2025
Head of Data & Data Engineering at Warmly,
4-2020
AI Implementation Architect at hms - Strategic Financial IT
Business Development Consultant at Tamiz Vegan Cheese
8-2021
Advisor at IndieFlow

Education

2011 - 2014
BA from Reichman University

More Information

Social Presence :

Prographics :

Exp : 6 Location : Raanana, Center District, Israel Job Level : Senior Designation : VP of Data Engineering & AI at Warmly,
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Insights For Selling To Uri

During A Call Or A Meeting

DO's

  • Be prepared for a lot of questions, answer them objectively
  • Focus on immediate action-items rather than the larger goals
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.

DONT's

  • Avoid making offhand commitments
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t try to rush them into a decision, provide all necessary information first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Uri is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Uri

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Uri move?

  • They like to analyze well and then make their decisions.
  • Can Uri take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Uri

Personality Compatibility


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