Vedrana (Šćiran) Sobotinčić

Go-getter
DISC Type : d

Head of Innovation Benelux, Nordics, EE, Poland & Greece at Diageo

Netherlands

Overview

Vedrana has no verified overview

Personality Overview

Decisive

Vision Oriented

Direct & Candid

They care equally about the product and its potential impact.  They can be nudged to make faster decisions by offering what they value. They respond well to confident salespeople.

Topics They Care About

Vedrana has no verified topics they care about

Media Appearances

Vedrana has no verified media appearances

Work History

10-2025
Head of Innovation Benelux, Nordics, EE, Poland & Greece at Diageo
7-2023 - 10-2025
Head of Innovation Commercialization Eastern Europe at Diageo
12-2022 - 7-2023
Customer Activation Head Europe Partner Markets at Diageo
3-2021 - 9-2021
Trade & Consumer Activation Lead at Philip Morris International
10-2019 - 2-2021
Communities and Events Lead at Philip Morris International

Education

2009 - 2011
Master's degree from Sveučilište u Rijeci / University of Rijeka
6-2021 - 7-2021
Agile and Scrum workshop from CROZ d.o.o.

More Information

Social Presence :

Prographics :

Exp : 5 Location : Netherlands Job Level : Mid-senior Designation : Head of Innovation Benelux, Nordics, EE, Poland & Greece at Diageo
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Insights For Selling To Vedrana

During A Call Or A Meeting

DO's

  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Ask them questions confidently while doing discovery, don’t be apologetic
  • Make sure that you you respond to any queries from them quickly

DONT's

  • Don’t try to be an alpha salesperson, give them equal space
  • Avoid long winding pitches, stay objective
  • Do not give up if they are not convinced, try again with a different approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Vedrana is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Vedrana

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Vedrana move?

  • Their decision making speed is somewhere in the middle.
  • Can Vedrana take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Vedrana

Personality Compatibility


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