Vern Kalkbrenner

Examiner
DISC Type : sc

Vice President of Sales at Mudd Advertising

Cedar Falls, Iowa, United States

Overview

Vern has no verified overview

Personality Overview

Late Adopter

Tough To Convince

Unexpressive

They do not like taking risks at all and go for proven options in the end.  They are quite aware of their needs and limitations, so they are unlikely to over-promise. They are heavily focused on quality and prefer doing things the right way, even if it takes time.

Topics They Care About

Vern has no verified topics they care about

Media Appearances

Vern has no verified media appearances

Work History

2-2022
Vice President of Sales at Mudd Advertising
2-2017
Integrated Communications Director at Mudd Advertising
2-2003
Digital Sales Manager at Mudd Advertising

Education

Education details unavailable from East Waterloo

More Information

Social Presence :

Prographics :

Exp : 23 Location : Cedar Falls, Iowa, United States Job Level : Senior Designation : Vice President of Sales at Mudd Advertising
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Insights For Selling To Vern

During A Call Or A Meeting

DO's

  • Be firm in your communication and stay in control
  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Ask them which other stakeholders would be important for this purchase decision

DONT's

  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Don't be very accepting if that is your natural style, stay firm
  • Don't rely on relationship building even if they act pleasantly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Vern is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Vern

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Vern move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Vern take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Vern

Personality Compatibility


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