Will Armstrong in

Will Armstrong

Enthusiast · DISC type i
Director, Digital Product at Augusta National Golf Club
📍 Augusta, Georgia, United States

Will Armstrong is the Director of Digital Product at Augusta National Golf Club, where he has progressed through several technology-focused roles. He is a graduate of Georgia Institute of Technology and leads the development of digital experiences like Masters. com.

While his public profile is focused on his professional achievements, his career at the home of the Masters suggests a deep connection to the world of golf. His educational background in Atlanta further roots him in the local community and its interests.

Interesting fact: Will is an inventor, holding a patent for a "Method, Apparatus and Computer Program Product for Presenting a Sporting Event, " assigned to Augusta National, Inc.

Read the full overview →
Experience
15 Years
Current Role
Director, Digital Product
Job Level
Mid-senior
Location
Augusta, Georgia, United States
Personality Overview

How Will shows up

Optimistic
Amiable & Agreeable
Story Driven

They are generally friendly, so be careful when relying on their word. They are more about building relationships than just cutting deals. Unlike D or C types, they are convinced more by stories and testimonials.

Priorities

Topics Will cares about

Digital Product
He leads the Digital Product team for Augusta National's websites and apps, including Masters. com, and has actively recruited for roles on this team.
Sports Technology
He is the inventor on a patent for a new way to present sporting events, demonstrating a focus on enhancing the fan experience through technology.
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Career

Work history

10-2025
Director, Digital Product
Augusta National Golf Club
8-2025 - 10-2025
Director, Digital Technology
Augusta National Golf Club
9-2010 - 8-2025
Digital Technology Manager
Augusta National Golf Club
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
Education details unavailable
Georgia Institute of Technology
Social presence
in
Behavioral profile

DISC profile (public)

i

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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