Will Peck

Inspirer
DISC Type : id

Director of Engineering at Ocado Technology

Hatfield, England, United Kingdom

Overview

Will Peck is the Director of Engineering for OSP Supply Chain at Ocado Technology, where he has progressed through multiple leadership roles. A software engineering graduate from The University of Manchester, he has authored articles on engineering leadership, technical debt, and fostering a proactive problem-solving culture within teams.

Will follows business and technology news from outlets like Forbes and BBC News. He brings a touch of humor to his professional persona, having once described himself as a "Procrastinator by day, sleeper by night and working the rest of the time. "

He has recently indicated that he is actively seeking a new Director-level role and is open to new opportunities.

Personality Overview

Decisive

Charming & Persuasive

Achievment Oriented

They respond well to objective pitches but also attach some value to relationships.  They usually prefer to drive the conversation. They don’t mind taking a stand if they believe in something.

Topics They Care About

Engineering Leadership
Has written extensively on his leadership philosophy, focusing on empowering teams and understanding the responsibilities that come with a management title.
Supply Chain Tech
His current role as Director of Engineering for OSP Supply Chain places him at the core of Ocado's complex logistics and fulfillment technology.
Technical Debt
Authored a detailed article on managing technical debt, viewing it as a strategic tool that requires careful communication and planning with stakeholders.

Media Appearances

Will has no verified media appearances

Work History

6-2025
Director of Engineering at Ocado Technology
9-2021 - 6-2025
Head of Engineering at Ocado Technology
10-2018 - 6-2025
Head Of Department at Ocado Technology
8-2006 - 7-2008
Associate Developer at Morgan Stanley
6-2004 - 9-2005
Development Intern at EMAP plc.

Education

2002 - 2006
Software Engineering from The University of Manchester

More Information

Social Presence :

Prographics :

Exp : 10 Location : Hatfield, England, United Kingdom Job Level : Mid-senior Designation : Director of Engineering at Ocado Technology
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Insights For Selling To Will

During A Call Or A Meeting

DO's

  • Focus on the big picture and the strategic value of your product
  • Clearly address the competitive aspects
  • Get them to a point where they are ready to bat for your product internally

DONT's

  • Don’t keep repeating the same information, it could make them impatient
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t be very informal even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Will is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Will

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Will move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Will take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Will

Personality Compatibility


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