Yuliya Andreyuk in

Yuliya Andreyuk

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Strategic Consultant & Growth Advisor | Fractional Engagement at GetYourGuide
📍 Portugal

Yuliya Andreyuk is a Fractional CMO and Growth Advisor for B2B SaaS companies, specializing in transforming marketing into a strategic growth engine. With over 12 years of experience, she excels in go-to-market strategies, product-led growth (PLG) transformations, and monetization. People who have worked with her describe her as exceptional, proactive, and a relentless, well-rounded leader.

Based in Lisbon, Portugal, Yuliya is an enthusiast of EdTech, AI, and data-driven marketing performance. She is passionate about mentoring early-stage founders and growth professionals, helping them refine strategies and identify new growth opportunities. She enjoys sharing insights from her experience navigating the challenges of scaling marketing teams in fast-paced tech environments.

Unique Fact: Yuliya has authored an article on GDPR compliance for mobile apps, showcasing her expertise in data privacy within the mobile marketing space.

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Current Role
Strategic Consultant & Growth Advisor | Fractional Engagement
Job Level
Leadership
Location
Portugal
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Yuliya cares about

Product-Led Growth
She frequently writes and speaks about transitioning from sales-led to product-led growth, emphasizing that a free trial is not a complete PLG strategy.
Go-to-Market Strategy
She has extensive experience building GTM functions and launching B2B products in EU, UK, and US markets, scaling companies from MVP to €40M+ revenue pipelines.
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Career

Work history

Strategic Consultant & Growth Advisor | Fractional Engagement
GetYourGuide
Fractional CMO & Growth Marketing Advisor | GTM & Product Marketing Strategy | Scaling B2B Startups
Marketing, Growth & GTM-strategy
Startup Mentor
GrowthMentor
Startup Mentor
Abu Dhabi SME Hub
Lead Marketing Marketing | Product Marketing & Growth - Apps & Games Products
Usercentrics
In the press

Media appearances

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Education
Education details unavailable
Reforge
International Marketing
Technische Hochschule Lübeck
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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