Alex Whitlock
Login to view DISC.Alex Whitlock is the Global Director of Social, Content, and Community at Nothing, guiding the brands cultural expression. He transitioned from the luxury fashion world, where he led global social media and digital communications for iconic brands like Burberry, Stella McCartney, and Alexander McQueen. He holds a BSc from The University of Manchester.
Alex demonstrates a professional interest in how brands can achieve cultural relevance and connect with communities authentically. His work suggests a passion for creative storytelling and understanding the nuances of how users behave on different digital platforms, particularly those that are culture-forward like TikTok.
After five transformational years at Burberry, he joined Nothing, calling it "the absolute antithesis of boring tech. "
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