Amanat Mishra

Observer
DISC Type : ci

Product Manager 2 at smallcase

Bengaluru, Karnataka, India

Overview

Amanat is a product manager at smallcase, focused on building consumer fintech products that improve financial outcomes for retail investors. A graduate of the Indian Institute of Information Technology, Design and Manufacturing, Jabalpur, she is described by colleagues as creative, proactive, and enthusiastic. She specializes in credit, lending, and product-led growth.

Outside her core product role, Amanat has a demonstrated passion for fostering inclusive environments, having shaped the Diversity & Inclusion strategy for DSM in India. Her public writings show a keen interest in understanding user personas and promoting financial inclusion, particularly for women in India. She believes empathy can change the world.

Unique fact: On her Medium profile, she mentions that she rarely refuses Ginger Tea.

Personality Overview

Assertive

Curious

Example Seeker

They are likely to ask many questions and look heavily for supporting information.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally good communicators and can be hard to convince.

Topics They Care About

Consumer Fintech
Builds products to make lending, investing, and wealth management more accessible and personalized for everyday Indians.
Credit & Lending
Has specific expertise in this area, having built and scaled a credit product from scratch to over ₹1Bn in loan disbursals.
Product-Led Growth
Focuses on creating growth loops and has improved signup-to-purchase conversion by 120% through redesigned, product-led user journeys.

Media Appearances

Amanat has no verified media appearances

Work History

10-2023
Product Manager 2 at smallcase
10-2022 - 9-2023
Product Manager 1 at smallcase
7-2021 - 10-2022
Associate Product Manager at smallcase
12-2020 - 6-2021
Diversity and Inclusion Intern at DSM

Education

Bachelor of Technology from Indian Institute of Information Technology, Design and Manufacturing, Jabalpur

More Information

Social Presence :

Prographics :

Exp : 5 Location : Bengaluru, Karnataka, India Job Level : Middle Designation : Product Manager 2 at smallcase
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Insights For Selling To Amanat

During A Call Or A Meeting

DO's

  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Invite them for a social do but don’t rely solely on the relationship
  • Persuade objectively how your product will help them achieve their goals

DONT's

  • Don’t brush off any concerns, take all questions seriously
  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Amanat is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Amanat

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Amanat move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Amanat take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Amanat

Personality Compatibility


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