Amanda Jensen is a product leader and cultural futurist at ETS, where she pioneers ethical AI innovation. With an MFA from ArtCenter College of Design, her expertise spans product strategy, UX research, and systems thinking. She translates behavioral insights and cultural patterns into actionable product frameworks, bridging emerging tech with human-centered narratives across various industries.
Outside of her core role, Amanda is a dedicated mentor, recognized as a Top 1% Product Research Mentor on ADPList. She is passionate about storytelling and community, serving as a Chapter Lead for Ladies that UX Los Angeles and producing documentaries to elevate marginalized voices. Her work is driven by curiosity and a belief in creativity.
Amanda has produced documentary films that premiered at SXSW and secured distribution on Netflix, Prime Video, and Apple TV+.
Read the full overview →They care equally about the product and its potential impact. They respond well to confident salespeople. They can be nudged to make faster decisions by offering what they value.
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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