Amy Morrell

Questioner
DISC Type : c

Sr. Director, Immunology and Neurology Marketing at CSL

Philadelphia, Pennsylvania, United States

Overview

Amy has no verified overview

Personality Overview

Value Seeker

Price-Sensitive

Not Easily Convinced

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  It is quite likely of them to ask for pricing or other concessions. They prefer to fully evaluate every situation.

Topics They Care About

Amy has no verified topics they care about

Media Appearances

Amy has no verified media appearances

Work History

9-2023
Sr. Director, Immunology and Neurology Marketing at CSL
1-2022 - 9-2023
Chief of Staff, CSL Behring at CSL
11-2018 - 1-2022
Director, Allergy and Immunology Marketing at CSL
6-2013 - 6-2016
Associate Director, Marketing at Merck
1-2010 - 6-2013
Sr. Product Manager, Marketing at Merck

Education

Bachelor of Arts (BA) from Penn State University
MBA from Saint Joseph's University - Erivan K. Haub School of Business

More Information

Social Presence :

Prographics :

Exp : 15 Location : Philadelphia, Pennsylvania, United States Job Level : Senior Designation : Sr. Director, Immunology and Neurology Marketing at CSL
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Insights For Selling To Amy

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • If you have a lower priced product compared to the competition, call out the same
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t try to be too friendly or informal with them
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Amy is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Amy

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Amy move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Amy take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Amy

Personality Compatibility


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