Ana María Martínez Núñez

Questioner
DISC Type : c

Director of Food And Beverage at Nobu Hotel Los Cabos

Cabo San Lucas, Baja California Sur, Mexico

Overview

Ana María Martínez Núñez is the Director of Food and Beverage at Nobu Hotel Los Cabos, where she leverages her specialized expertise in agave spirits. She is a certified Tequila Master and Mezcal promoter with a history of developing award-winning beverage programs for luxury brands like Waldorf Astoria and Hilton.

Beyond her director role, she is deeply passionate about Mexicos spirits heritage, having formally studied Mezcal and Tequila production processes. Her creative side shines through in her mixology, where she develops unique cocktails inspired by local history and ingredients. She also values continuous learning, recently completing courses on critical thinking.

She is an award-winning mixologist, named one of Spains most influential bartenders by Grey Goose and winning the Pan-American Cocktail Competition.

Personality Overview

Systematic

Value Seeker

Price-Sensitive

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They are more likely than others to negotiate on pricing and terms. They prefer to fully evaluate every situation.

Topics They Care About

Agave Spirits
A certified Tequila Master and "Mezcóloga," she leads an educational "Beyond the Agave" program, showcasing her deep passion for Mexico's premium agave spirits.
Luxury F&B Management
Holds extensive experience as a Food and Beverage Director at high-end resorts, including Nobu, Waldorf Astoria, and Conrad, shaping guest culinary experiences.
Creative Mixology
Creates award-winning cocktails inspired by local legends and ingredients, such as the "Nicoya" cocktail she developed while at Waldorf Astoria Costa Rica.

Media Appearances

Ana has no verified media appearances

Work History

10-2025
Director of Food And Beverage at Nobu Hotel Los Cabos
9-2024 - 10-2025
Director of Food And Beverage at Waldorf Astoria Costa Rica Punta Cacique
2-2022 - 9-2024
Assistant Director Of Food And Beverage at Hilton Los Cabos Beach & Golf Resort
10-2020 - 2-2022
Assistant Director Of Food And Beverage at Conrad Hotels & Resorts
9-2019 - 3-2020
Beverage Manager at Grand Velas Los Cabos

Education

9-2021 - 2-2023
Mezcóloga y Promotora del Mezcal from Centro de estudios sobre el maguey y el Mezcal, Oaxaca
7-2022 - 9-2022
Curso propedéutido de la maestria en procesos del Tequila from Universidad Autónoma de Guadalajara

More Information

Social Presence :

Prographics :

Exp : 14 Location : Cabo San Lucas, Baja California Sur, Mexico Job Level : Mid-senior Designation : Director of Food And Beverage at Nobu Hotel Los Cabos
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Insights For Selling To Ana María

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • Back up any claims with data and numbers
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ana María is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Ana María

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Ana María move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Ana María take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Ana María

Personality Compatibility


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