Aniko Takacs-Cox

Evaluator
DISC Type : DCS

Director Research Services at Simon Fraser University

North Vancouver, British Columbia, Canada

Overview

As Director of Research Services at Simon Fraser University, Aniko Takacs-Cox leverages her Ph. D. and E-MBA to lead research administration. Her expertise covers business development, project management, and commercializing science. People she has worked with describe her as diligent, thorough, and possessing a sharp intellect.


She has a distinct background bridging hands-on scientific product development in the biotech industry with high-level university research administration and strategy.

Personality Overview

Hard To Convince

Thorough Evaluator

Fast But Analytical

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They focus on the results, but can still be quite procedural and analytical about how to get there They are not very likely to become strong advocates of your product or service

Topics They Care About

Research Administration
As Director of Research Services at Simon Fraser University, she oversees research proposals, contracts, and grant-holder support services.
Biotech Commercialization
Her background in product and sector development at life sciences firms shows a strong focus on turning scientific discovery into viable products.
Innovation Strategy
Her listed specialties include innovation, intellectual property, and market analysis, all of which are crucial for driving strategic growth in research.

Media Appearances

Departments & People - Researcher Resources (SFU). Featured in Simon Fraser University

See Now

Work History

2-2017
Director Research Services at Simon Fraser University
1-2013 - 2-2017
Manager, Sector Development: Mining, Energy & Environment at Genome British Columbia
9-2011 - 12-2012
Research Program Manager at Genome British Columbia
1-2010 - 9-2010
Project Manager at Response Biomedical Corporation
7-2008 - 6-2010
Director of Product Development at MethylationSciences

Education

2007 - 2009
E-MBA from Simon Fraser University
1991 - 1995
Ph.D. from University of Massachusetts Lowell

More Information

Social Presence :

Prographics :

Exp : 17 Location : North Vancouver, British Columbia, Canada Job Level : Mid-senior Designation : Director Research Services at Simon Fraser University
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Insights For Selling To Aniko

During A Call Or A Meeting

DO's

  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Help them see both - the ‘big picture’ impact and the ROI of the investment

DONT's

  • Don’t focus on relationship, focus purely on the merit of your product
  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Avoid self-deprecating references or general informality, it could decrease their trust in you

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Aniko is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Aniko

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Aniko move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Aniko take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Aniko

Personality Compatibility


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