Anna Escaler in

Anna Escaler

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International Key Accounts & Route to Market Lead Europe | Driving Commercial Excellence at Sigma
📍 Greater Madrid Metropolitan Area, Spain

Anna is an International Key Account Manager in the FMCG sector with expertise in sales management, negotiation, and category development. A graduate of Esade, she has a proven history of managing major accounts like Carrefour and Aldi. Colleagues describe her as passionate, strategic, and highly adaptable in building client partnerships.

Of Mexican and Spanish heritage and closely connected to France, Anna is deeply committed to sustainability in her personal and professional life. She advocates for responsible consumption and strives to contribute to a more sustainable economy, aiming to make a positive impact on the planet.

She once accepted a "Healthy Drink" award from Mens Health magazine on behalf of her former company, Flax & Kale, for their Dragon Lemonade product.

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Experience
17 Years
Current Role
International Key Accounts & Route to Market Lead Europe | Driving Commercial Excellence
Job Level
Mid-senior
Location
Greater Madrid Metropolitan Area, Spain
Personality Overview

How Anna shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Anna cares about

Sustainable Consumption
She is deeply committed to sustainability and fostering a responsible approach to consumption, as stated in her personal introduction.
Healthy Food & Beverage
Her work at Flax & Kale, posts about healthy products like Kombucha, and accepting an award from Men's Health magazine highlight her focus on this area.
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Career

Work history

3-2026
International Key Accounts & Route to Market Lead Europe | Driving Commercial Excellence
Sigma
2-2024
International Key Account Manager
Sigma
2-2024 - 3-2026
International Key Account Manager - Europe
Sigma
8-2022 - 2-2024
National Account Manager
Flax & Kale
6-2022 - 8-2022
Sales Consultant
Blue Ocean Entrepreneurs
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2003 - 2008
Bachelor's & Master in business management
Esade
10-2021 - 3-2022
EPDM Executive Program in Digital Marketing
The Valley Business & Tech School
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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