Ashley Armstrong

Pioneer
DISC Type : dis

Chief UK Business Correspondent at Financial Times

United Kingdom

Overview

Ashley has no verified overview

Personality Overview

Decisive But Friendly

Friendly But Fast

Dynamic But Sincere

They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed  They have the unique ability to win both love and respect from their team (or outsiders) If they are convinced, they can become very strong champions for your product

Topics They Care About

Ashley has no verified topics they care about

Media Appearances

Ashley has no verified media appearances

Work History

6-2025
Chief UK Business Correspondent at Financial Times
7-2022 - 6-2025
Business Editor at The Sun
7-2019 - 6-2022
Retail and M&A Editor at The Times
7-2019 - 6-2022
Retail and M&A Editor at The Times
12-2016 - 6-2019
Retail Editor at Telegraph Media Group

Education

2007 - 2008
Masters from City St George’s, University of London
2004 - 2007
BA Hons from University of Exeter

More Information

Social Presence :

Prographics :

Exp : 10 Location : United Kingdom Job Level : N/A Designation : Chief UK Business Correspondent at Financial Times
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Insights For Selling To Ashley

During A Call Or A Meeting

DO's

  • Build a trustworthy relationship while keeping the product center-stage
  • Keep your pitch focused on the impact but nurture the relationship too
  • During followups, use calls or text if needed, they should be fine

DONT's

  • Don’t hesitate from asking questions or pushing them, but take a formal approach
  • Don't lean very heavily into providing too much information, sharing whitepapers etc.
  • Don’t be very informal during the early interactions even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ashley is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Ashley

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Ashley move?

  • They are generally fast movers and can take quick decisions
  • Can Ashley take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Ashley

Personality Compatibility


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