Ashley Winter

Doer
DISC Type : sd

Head of Strategic Communications and Engagement at Department for Environment, Food and Rural Affairs

London, England, United Kingdom

Overview

Ashley has no verified overview

Personality Overview

Fast-paced

Strategic Planner

Long-term Focused

They exhibit a rare combination of being result-oriented but patient at the same time.  Reading between the lines and seeing beyond your words comes naturally to them. They are very professional in their approach and can weigh multiple perspectives together.

Topics They Care About

Ashley has no verified topics they care about

Media Appearances

Ashley has no verified media appearances

Work History

12-2025
Head of Strategic Communications and Engagement at Department for Environment, Food and Rural Affairs
6-2023 - 1-2026
Head of Farming Communications at Department for Environment, Food and Rural Affairs
10-2019 - 7-2023
Head of Strategic Communications at Cabinet Office
9-2017 - 10-2019
Senior Campaigns Advisor at Ministry of Justice UK
5-2017 - 6-2017
Temporay Head of Press and Communications at Foreign, Commonwealth and Development Office

Education

9-2020 - 6-2022
Postgraduate Degree from Institute of Data & Marketing (IDM)
2007 - 2010
BA HONsEnglish Literature from University of East Anglia

More Information

Social Presence :

Prographics :

Exp : 9 Location : London, England, United Kingdom Job Level : Mid-senior Designation : Head of Strategic Communications and Engagement at Department for Environment, Food and Rural Affairs
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Insights For Selling To Ashley

During A Call Or A Meeting

DO's

  • Focus on the results that your product produces, expect some strategic questions in return
  • You can spend time on BANT (or other qualification methodology) but keep it to the point
  • Suggest clear next steps with confidence, don't be vague or hesitant

DONT's

  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Don't go over them unless you are left with no other option
  • Don't get into pricing discussions early on, steer conversation towards proven results

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ashley is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Ashley

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Ashley move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Ashley take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Ashley

Personality Compatibility


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