Ashwini Gaur

Captain
DISC Type : DS

Global Marketing Head - Microsoft and Intelligent Business Automation at Persistent Systems

Noida, Uttar Pradesh, India

Overview

Ashwini has no verified overview

Personality Overview

Planner & Achiever

Long-Term Thinker

Output-Driven

They might take some time to make their mind up but once they do, they don't change it easily.  Reading between the lines and seeing beyond your words comes naturally to them. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

Ashwini has no verified topics they care about

Media Appearances

Ashwini has no verified media appearances

Work History

9-2025
Global Marketing Head - Microsoft and Intelligent Business Automation at Persistent Systems
8-2024 - 9-2025
Director - Marketing and Product Management at Randstad Digital
6-2022 - 7-2024
Director - Chief Strategy Office at Infinite Computer Solutions
9-2021 - 5-2022
Head Of Global Marketing - IT Infrastructure Services at Tech Mahindra
11-2015 - 8-2021
AGM and Head -Marketing and Demand Generation - Multiple Verticals at HCL Technologies

Education

Executive MBA from Amity University
B.com (Pass) from Delhi University

More Information

Social Presence :

Prographics :

Exp : 9 Location : Noida, Uttar Pradesh, India Job Level : N/A Designation : Global Marketing Head - Microsoft and Intelligent Business Automation at Persistent Systems
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Insights For Selling To Ashwini

During A Call Or A Meeting

DO's

  • Let them know of potential risks but suggest mitigation methods alongside
  • You can spend time on BANT (or other qualification methodology) but keep it to the point
  • Use phrases like 'your team deserves', 'best in class' etc.

DONT's

  • Don't go over them unless you are left with no other option
  • Avoid putting conscious effort into relationship-building
  • Don't shy away from asking hard questions, but be extra polite

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ashwini is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Ashwini

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Ashwini move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Ashwini take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Ashwini

Personality Compatibility


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