Avishek Lahiri, PhD
Login to view DISC.Avishek Lahiri is an Assistant Professor of Marketing at Bowling Green State Universitys Schmidthorst College of Business. His research focuses on the impact of technology on marketing outcomes, digital platforms, and the sharing economy. A PhD graduate from Georgia State University, he explores how technology affects frontline sales and service workers.
He is passionate about environmental issues and sustainable consumption, aiming to contribute to a world without animal cruelty and climate change. This commitment extends to his academic interests, where he seeks to research the adoption and propagation of sustainable marketing and consumption practices.
Unique fact: He is a contributing author to the textbook "AI in Marketing: Applications, Insights, and Analysis, " with his chapter focusing on AIs impact on frontline sales.
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