Ben Fritz

Enthusiast
DISC Type : i

Reporter at The Wall Street Journal

Los Angeles, California, United States

Overview

Ben Fritz is an award-winning entertainment industry reporter for The Wall Street Journal, focusing on the business of Hollywood, streaming, and major studios like Disney. A Swarthmore College graduate, he previously edited the Journals AI and national news coverage. He is a best-selling author and creator of the acclaimed podcast "With Great Power. "

Outside of his reporting, Ben has a historical interest in politics, having co-founded the non-partisan watchdog website Spinsanity to debunk misleading political claims. An early interest in the business of pop culture, sparked by reading Variety in his local library as a teen, shaped his distinguished career in journalism.

Ben is the co-author of the New York Times best-seller "All the Presidents Spin. "

Personality Overview

Optimistic

Amiable & Agreeable

Consensus Focused

They agree with others often, so exercise caution when relying on their word.  They prefer to build relationships rather than staying totally transactional. Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Future of Hollywood
Authored "The Big Picture: The Fight for the Future of Movies, " which analyzes the seismic shifts in the film industry toward franchises and streaming services.
Disney Corporate Strategy
Provides in-depth coverage of Disney at a corporate level, including leadership changes, franchise management, and the intersection of film, TV, and theme parks.
AI in Entertainment
As the former AI Editor for the WSJ, he possesses deep knowledge of artificial intelligence and its growing impact on movie production and the media landscape.

Media Appearances

Ben Fritz — Reporter at The Wall Street Journal. Featured in The Wall Street Journal

See Now

Work History

4-2025
Reporter at The Wall Street Journal
6-2024 - 3-2025
Artificial Intelligence Editor at The Wall Street Journal
8-2018 - 6-2024
West Coast Bureau Chief for US News at The Wall Street Journal
2-2013 - 8-2018
Reporter at The Wall Street Journal
5-2009 - 1-2013
Staff Writer at Los Angeles Times

Education

B.A. from Swarthmore College

More Information

Social Presence :

Prographics :

Exp : 21 Location : Los Angeles, California, United States Job Level : N/A Designation : Reporter at The Wall Street Journal
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Insights For Selling To Ben

During A Call Or A Meeting

DO's

  • Ask them how their day is going or exchange some other pleasantries
  • Refer to interesting customer testimonials and stress on great customer experience
  • Compliment them about their personality if you get a chance

DONT's

  • Don't be critical or challenge them openly, they can react defensively
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don’t be excessively objective, be like a storyteller with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ben is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Ben

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Ben move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Ben take some risk or not?

  • They can take some low-probability risks if needed.

You And Ben

Personality Compatibility


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