Brian Penninga

Energizer
DISC Type : I

Senior Director of Marketing at Agua Caliente Casinos

Grand Rapids Metropolitan Area, United States

Overview

Brian has no verified overview

Personality Overview

Imaginative

Believer

Big Picture Person

They are not always early adopters but can be pursuaded by leveraging strong relationships.  Unlike C or D types, they are vocal with their opinions but not so much with their questions. They are always positive and upbeat, so take their promises with a pinch of salt.

Topics They Care About

Brian has no verified topics they care about

Media Appearances

Brian has no verified media appearances

Work History

7-2025
Senior Director of Marketing at Agua Caliente Casinos
4-2023 - 5-2025
Director of Marketing at Gun Lake Casino Resort
7-2019 - 4-2023
Assistant Director of Marketing at Gun Lake Casino Resort
6-2017 - 7-2019
Marketing Manager at Gun Lake Casino Resort
10-2016 - 6-2017
Assistant Beverage Manager at Gun Lake Casino Resort

Education

2018 - 2019
Bachelor of Science - BS from Western Michigan University
2015 - 2017
Associates of Business Administration - ABA from Grand Rapids Community College

More Information

Social Presence :

Prographics :

Exp : 18 Location : Grand Rapids Metropolitan Area, United States Job Level : Senior Designation : Senior Director of Marketing at Agua Caliente Casinos
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Insights For Selling To Brian

During A Call Or A Meeting

DO's

  • Share some stories about how you you have helped people in similar positions succeed
  • Talk anecdotally about the customer experience that your product offers
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.

DONT's

  • Don’t push them to make a decision too fast, let them get comfortable first
  • Don’t assume a yes just because they have not said no
  • Avoid overloading them with too much detail

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brian is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Brian

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Brian move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Brian take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Brian

Personality Compatibility


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