Bruno Arakaki

Evaluator
DISC Type : SDC

Enterprise Director, Americas Logistics at CSL

Greater Philadelphia, United States

Overview

Bruno Arakaki is the Enterprise Director for Americas Logistics at CSL Behring, specializing in optimizing pharmaceutical and biological supply chains. A recognized industry expert, he speaks at major conferences like LogiPharma and the Cold Chain Forum. Colleagues frequently describe him as a committed, dedicated, and skilled leader with robust knowledge of international logistics.

He was a featured speaker at the Cold Chain Logistics Forum in São Paulo, presenting on the challenges in international and domestic logistics.

Personality Overview

Fast But Analytical

Quality Focused

Hard To Convince

They focus on the results, but can still be quite procedural and analytical about how to get there  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They are not very likely to become strong advocates of your product or service

Topics They Care About

Pharma Cold Chain
He is a frequent speaker on cold chain topics, sharing insights on industry trends and challenges at forums in both São Paulo and the United States.
Americas Logistics
His role is centered on leading logistics operations and driving transformational initiatives for CSL across North, Central, and South America.
Supply Chain Resilience
Participated as a speaker in the LogiPharma conference, which focused on mastering resilience across supply chain operations in the pharmaceutical industry.

Media Appearances

Bruno has no verified media appearances

Work History

4-2024
Enterprise Director, Americas Logistics at CSL
10-2021 - 4-2024
Associate Director, Americas Logistics at CSL
11-2016 - 10-2021
Senior Manager, Latin America Logistics at CSL
4-2011 - 6-2013
Head of Logistics & Foreign Trade at Boehringer Ingelheim Pharmaceuticals
3-2008 - 4-2011
Manager, Logistics at DHL

Education

Education details unavailable from USP - Universidade de São Paulo

More Information

Social Presence :

Prographics :

Exp : 18 Location : Greater Philadelphia, United States Job Level : Mid-senior Designation : Enterprise Director, Americas Logistics at CSL
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Insights For Selling To Bruno

During A Call Or A Meeting

DO's

  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.

DONT's

  • Don’t focus on relationship, focus purely on the merit of your product
  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid inviting them for any social interactions until you have built some rapport with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bruno is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Bruno

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Bruno move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Bruno take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Bruno

Personality Compatibility


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