Candice Faktor

Trailblazer
DISC Type : DI

Founder & Co-CEO at DISCO

Toronto, Ontario, Canada

Overview

Candice is the Co-Founder and Co-CEO of Disco, an AI-powered learning platform. An experienced tech leader, she helped scale Wattpad to a $660M acquisition and is a Venture Partner at Lobby Capital. People who have worked with her describe her as visionary, inspiring, strategic, and enthusiastic.

Originally from South Africa, Candice lives in Toronto with her husband, two sons, and their dog. She is passionate about creating community, hosting the Gamechanger. co livestream for innovators which has featured guests like Margaret Atwood and Adam Grant. She is also described as a "yogi at heart. "

She is the co-founder of Elevate, the largest technology festival in Canada.

Personality Overview

Values Relationships

Charismatic

Informal

They are more likely to be open to unproven but exciting technologies.  They are charming and have the ability to align others behind their decisions. If they come to believe in your value proposition, they will be your champion.

Topics They Care About

Future of Learning
Her work at Disco focuses on creating AI-powered, social learning experiences that are transformational and scalable, moving beyond static, isolating modules.
AI & Human Potential
Believes the future is "human-first, AI-assisted, " emphasizing that technology should augment human capability and foster connection, not replace it.
Scaling Tech Ventures
Leverages her experience as Global GM at Wattpad, where she helped scale the company to a $660M acquisition, to now build Disco and advise founders.

Media Appearances

Growing Disco.co After a Hundred Million Users at Wattpad with Candice Faktor. Featured in JessLarsen.net

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Learning Tech Startup Disco Launches an Accelerator to Bring a New Wave of Teachers to Market. Featured in GlobeNewswire

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Serial entrepreneurs launch new teaching platform Disco for experts to share knowledge. Featured in The Globe and Mail

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Work History

2-2021
Founder & Co-CEO at DISCO
2-2021
Venture Partner at Lobby Capital
1-2016 - 10-2025
Founder at Gamechanger
10-2022 - 10-2023
Board Member at DreamBox Learning
4-2018 - 1-2023
Board Member at Coveo

Education

9-1998 - 4-2000
HBA from Ivey Business School at Western University

More Information

Social Presence :

Prographics :

Exp : N/A Location : Toronto, Ontario, Canada Job Level : N/A Designation : Founder & Co-CEO at DISCO
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Insights For Selling To Candice

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but nurture the relationship too
  • Give them control of the sales process
  • Display high self-confidence and expect them to have a strong personality.

DONT's

  • Don’t hesitate from asking questions or pushing them, but take a friendly approach
  • Avoid unnecessary negativity or slowness
  • Don’t force involvement of other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Candice is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Candice

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Candice move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Candice take some risk or not?

  • They can take risks if necessary.

You And Candice

Personality Compatibility


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