Dale Williams

Evaluator
DISC Type : DCs

Global Sports Marketing Manager at CCM Hockey

Montreal, Quebec, Canada

Overview

Dale has no verified overview

Personality Overview

Fast But Analytical

Thorough Evaluator

Quality Focused

They are not very likely to become strong advocates of your product or service  They focus on the results, but can still be quite procedural and analytical about how to get there They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

Dale has no verified topics they care about

Media Appearances

Dale has no verified media appearances

Work History

10-2022
Global Sports Marketing Manager at CCM Hockey
1-2015
DJ at Music To Love Entertainment
10-2017 - 10-2022
Mens Marketing Manager - RW & CO. at Reitmans Canada Ltée/Ltd
8-2016 - 8-2017
Marketing and Sales Director (1 year contract) at Hotline Apparel
8-2015 - 7-2016
VP of Marketing & Sales (1 Year contract) at Marques de Sport Internationales Inc.

Education

2000 - 2003
Recreation and Sports Studies from The University of Winnipeg
1993 - 1996
High School from College Jeanne Sauve

More Information

Social Presence :

Prographics :

Exp : 25 Location : Montreal, Quebec, Canada Job Level : Middle Designation : Global Sports Marketing Manager at CCM Hockey

Interested in

Sports

Volleyball, Basketball

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Insights For Selling To Dale

During A Call Or A Meeting

DO's

  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Showcase how you can impact results but also make sure that you share detailed information too
  • Be prepared for comments or questions that are critical of your product or your claims

DONT's

  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Don’t nudge them to do something by using the logic that others have done the same

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dale is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Dale

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Dale move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Dale take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Dale

Personality Compatibility


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