Damon Waldron

Inspirer
DISC Type : id

Global VP, Growth & Demand Generation at Nutanix

Franklin, Tennessee, United States

Overview

Damon is the Global VP of Growth & Demand Generation at Nutanix, leading global demand and theater marketing teams. He is a Marketo Certified Expert and Colgate University alumnus, described by colleagues as a hands-on, strategic, and collaborative leader with deep expertise in building scalable demand generation engines for B2B tech companies.

Outside of his demanding professional role, Damon is a family man. He recently shared a personal and humorous anecdote about explaining the complex concept of marketing to his seven-year-old daughter, Reese, over breakfast, showing a lighter, more personal side.

He has won the Boomi Presidents Club award for two consecutive years, fiscal years 2021 and 2022.

Personality Overview

Charming & Persuasive

Decisive

Generous

They respond well to objective pitches but also attach some value to relationships.  They don’t mind taking a stand if they believe in something. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

Demand Generation
His entire career is focused on ramping qualified lead flow, increasing it by as much as 60x in previous roles and leading global demand at Nutanix.
Data-Driven Marketing
He is the author of "How to Be the Most Data-Driven Marketer You Know" and has a background in marketing attribution software.
B2B Content Strategy
He has significant experience leading content development efforts at multiple companies and has consulted for content-focused businesses like BrightTALK.

Media Appearances

Damon has no verified media appearances

Work History

11-2022
Global VP, Growth & Demand Generation at Nutanix
4-2019 - 11-2022
Sr Director, Revenue Marketing at Boomi
B2B Marketing Consultant at Self-Employed
Vice President, Marketing at Protagonist
Vice President of Marketing at Fluix

Education

1997 - 2001
BA from Colgate University

More Information

Social Presence :

Prographics :

Exp : 6 Location : Franklin, Tennessee, United States Job Level : Senior Designation : Global VP, Growth & Demand Generation at Nutanix
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Insights For Selling To Damon

During A Call Or A Meeting

DO's

  • Clearly address the competitive aspects
  • Focus on the big picture and the strategic value of your product
  • Acknowledge their status and position during the conversation

DONT's

  • Don’t keep repeating the same information, it could make them impatient
  • Don’t be very informal even if they are being so themselves
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Damon is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Damon

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Damon move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Damon take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Damon

Personality Compatibility


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