Dayna Ferguson

Questioner
DISC Type : c

UK Specification Manager; New Build Navy, Nuclear and EPC at Roxtec UK & Ireland

Glasgow, Scotland, United Kingdom

Overview

Dayna has no verified overview

Personality Overview

Not Easily Convinced

Systematic

Cautious & Analytical

They prefer to do thorough analysis of any situation.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Dayna has no verified topics they care about

Media Appearances

Dayna has no verified media appearances

Work History

6-2025
UK Specification Manager; New Build Navy, Nuclear and EPC at Roxtec UK & Ireland
1-2024 - 5-2025
Technical Sales Scotland and North East - Power, Process & Renewables at Roxtec UK & Ireland
10-2022 - 1-2024
Internal Technical Sales Manager - Power and Process at Roxtec UK & Ireland
1-2020 - 10-2022
Project Specialist - Scotland at Hilti Great Britain
4-2018 - 1-2020
Account Manager at Hilti Great Britain

Education

2007 - 2009
International Marketing from University of Stirling
2002 - 2007
Secondary School from Robert Gordon's College

More Information

Social Presence :

Prographics :

Exp : 15 Location : Glasgow, Scotland, United Kingdom Job Level : Middle Designation : UK Specification Manager; New Build Navy, Nuclear and EPC at Roxtec UK & Ireland
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Insights For Selling To Dayna

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dayna is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Dayna

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Dayna move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Dayna take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Dayna

Personality Compatibility


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