Deborah Scarano

Inspirer
DISC Type : di

Executive Director, Team Leader, Launch Excellence at Novartis

New York, New York, United States

Overview

Deborah Scarano is a global biopharmaceutical commercial leader specializing in launch excellence and brand strategy. With an MBA from Clark University, she has a proven record at Novartis and Pfizer, driving strategy and execution to bring innovative medicines to patients worldwide.

Described as collaborative and decisive, Deborah excels at aligning cross-functional teams and developing talent. She publicly celebrates impactful colleagues, highlighting her value for strong professional relationships and recognizing the people behind business success.

She founded and led Pfizer’s first global Launch Excellence function, creating an actionable framework used by over 20 brand teams.

Personality Overview

Generous

Achievment Oriented

Decisive

They respond well to objective pitches but also attach some value to relationships.  They usually prefer to drive the conversation. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

Launch Excellence
She founded Pfizer's global Launch Excellence function and now advances this discipline at Novartis to elevate the success and patient impact of new medicines.
Commercial Strategy
Her career has focused on leading commercial strategy, market execution, and profitability for major biopharmaceutical portfolios, including at Pfizer's Inflammation & Immunology division.
Team Leadership
She has a history of leading large, cross-functional teams and is actively hiring for high-visibility, enterprise-oriented director roles requiring strong collaboration.

Media Appearances

Deborah has no verified media appearances

Work History

10-2025
Executive Director, Team Leader, Launch Excellence at Novartis
1-2023 - 10-2024
Vice President, Commercial Team Leader, Vaccines and Internal Medicine, International Markets at Pfizer
4-2020 - 12-2022
Vice President, Enterprise Launch Excellence Team Leader, Global Biopharmaceuticals at Pfizer
1-2019 - 3-2020
Vice President, Global Marketing Team Leader, Inflammation & Immunology Biologics Portfolio at Pfizer
2-1999 - 9-2000
Hospital District Sales Manager, New England at Parke-Davis

Education

Master of Business Administration - MBA from Clark University
Bachelor of Arts - BA from Providence College

More Information

Social Presence :

Prographics :

Exp : 14 Location : New York, New York, United States Job Level : Senior Designation : Executive Director, Team Leader, Launch Excellence at Novartis
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Insights For Selling To Deborah

During A Call Or A Meeting

DO's

  • Acknowledge their status and position during the conversation
  • Refer to testimonials from well known people to highlight the value of your product
  • Focus on the big picture and the strategic value of your product

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t keep repeating the same information, it could make them impatient
  • Don't be unorganized, be prepared for the pitch

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Deborah is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Deborah

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Deborah move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Deborah take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Deborah

Personality Compatibility


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