Emma is the Global Ecommerce Optimisation Manager at Gymshark, specializing in defining and delivering digital experience strategies. An Adobe Certified Associate with a degree in Fashion Design, she has a strong background in e-tail from her time at Frasers Group and Nasty Gal. Colleagues describe her as dedicated with an in-depth knowledge of personalization.
Outside of her professional life, Emma shows an interest in physical fitness and endurance challenges, having participated in an elite tough mudder course. She is passionate about career development, both for herself and her professional network, and is an advocate for her team.
She was honored with a nomination as a Frasers Legend at her former company in recognition of her contributions.
Read the full overview →They respond well to objective pitches but also attach some value to relationships. They measure a product on its merit but can be influenced by strong testimonials. They usually prefer to drive the conversation.
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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