Faruk Capan

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CEO, EVERSANA INTOUCH & Chief Innovation Officer, EVERSANA at EVERSANA

Pompano Beach, Florida, United States

Overview

Faruk Capan is the CEO of EVERSANA INTOUCH and Chief Innovation Officer at EVERSANA, where he drives next-generation strategy for pharmaceutical clients. An entrepreneur with over two decades of experience, he holds an MBA from the University of Central Missouri. People often describe him as intelligent, energetic, creative, and a true professional.

Originally from Turkey, Faruk moved to the US for his graduate studies. He is passionate about innovation and creating a people-first environment in his companies. Outside of his executive roles, he has a keen interest in sports and shoes.

He pioneered the pharmaceutical industrys first online patient community portal, MSWatch. com, for people living with multiple sclerosis.

Personality Overview

Hard To Convince

Upfront

Demanding

They don’t always try to control the conversation but neither do they like yielding it fully.  They care equally about the product and its potential impact. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

AI in Healthcare
As Chief Innovation Officer, he frequently writes and speaks about leveraging AI to transform pharmaceutical commercialization, recently launching an "AI Agency" concept.
Entrepreneurship
He founded Intouch Solutions in 1999 and grew it into a global network. He has won multiple entrepreneur and CEO of the year awards from industry publications.
Pharma Commercialization
His recent focus is on creating end-to-end commercialization solutions that connect marketing, market access, and patient support to drive impact for pharma brands.

Media Appearances

PM360 Q&A with Jim Lang & Faruk Capan of EVERSANA and EVERSANA INTOUCH. Featured in PM360 Online

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What's on the Horizon in Pharma Marketing & Innovation – Faruk Capan, Chief Innovation Officer at EVERSANA. Featured in PharmExec

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EVERSANA Launches ORCHESTRATE MLR Platform – Featuring Faruk Capan. Featured in PharmExec

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Work History

6-2022
CEO, EVERSANA INTOUCH & Chief Innovation Officer, EVERSANA at EVERSANA
3-1999 - 6-2022
CEO at Intouch Group
9-1996 - 1-1999
Manager at Teva Neuroscience
8-1990 - 9-1996
Manager at sanofi-aventis

Education

1990 - 1992
Master of Business Administration (MBA) from University of Central Missouri
Education details unavailable from Marmara University

More Information

Social Presence :

Prographics :

Exp : N/A Location : Pompano Beach, Florida, United States Job Level : N/A Designation : CEO, EVERSANA INTOUCH & Chief Innovation Officer, EVERSANA at EVERSANA
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Insights For Selling To Faruk

During A Call Or A Meeting

DO's

  • Ask them questions confidently while doing discovery, don’t be apologetic
  • Make sure that you you respond to any queries from them quickly
  • Make sure that they have the necessary authority, they could present false stature sometimes

DONT's

  • Don't try too hard to get friendly, let it happen with time
  • Avoid long winding pitches, stay objective
  • Refrain from asking too many questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Faruk is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Faruk

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Faruk move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Faruk take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Faruk

Personality Compatibility


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